
Investment Planning in Alpharetta, GA
Your investments should be working toward the life you're planning, guided by a clear, goals-based strategy. Daner Wealth Management builds investment strategies around your goals, your risk tolerance, and your timeline, guided by Marc Daner, CFP®, ChFC®.
Fiduciary · Fee-Only · Independent RIA · 30+ Years of Experience
Where Your Goals Meet Your Portfolio
Every financial plan eventually comes down to one question: how should your money actually be invested? For a lot of people, the honest answer is “I'm not totally sure.” Maybe it's an old 401(k) from a previous job, a brokerage account, some company stock, and no real sense of whether it all adds up to something coherent. That kind of uncertainty is uncomfortable, especially with retirement, a major purchase, or what you leave behind riding on getting it right.
Investment planning is where those goals meet an actual strategy for your portfolio, instead of a collection of decisions made at different times for different reasons. At Daner Wealth Management, this starts with understanding what you're working toward. You'll work directly with Marc Daner from the first conversation onward, and the strategy stays yours to see and question at every step.

Our Investment Planning Approach
Investment planning is the starting point: a conversation about your goals, your timeline, and how much risk you're comfortable taking on. From there, it connects to three things we manage directly: how your portfolio gets structured, how it's allocated across different types of investments, and how much risk it's actually taking on relative to your goals. Some clients want to build the plan with us and then manage the day-to-day themselves. Others want us to handle everything from there. Either way, here's how each piece fits together.
Daner Wealth Mangement Investment Services:
Investment Planning
Start with a conversation about your goals, your timeline, and how much risk you're comfortable taking on. We'll help translate that into an investment policy: a written plan for how your money should be allocated and managed over time.
Portfolio Management
For clients who want an advisor to handle the day-to-day work of running their portfolio, this covers the ongoing side of things: monitoring your investments, rebalancing when your allocation drifts, and adjusting as your circumstances change.
Asset Allocation Strategies
Underneath every portfolio is a set of decisions about how money is divided across different types of investments. This page walks through how we approach building that mix, and how it may shift based on your time horizon and goals.
Investment Risk Management
Every investment carries some level of risk. This page covers how we help clients think through how much risk their portfolio is actually taking on, particularly for clients approaching retirement who want to understand how a market downturn could affect their timeline.
Some signals suggest it may be time to revisit how your investments are structured. If you've never had a written investment strategy, or your portfolio was built years ago and hasn't been reviewed against your current goals, that's worth a look. A major life change, such as a new job with equity compensation, an inheritance, marriage, or approaching retirement, can shift how your investments should be positioned. If your risk tolerance and your actual portfolio don't match, whether that's more conservative or more aggressive than you're comfortable with, that's usually a sign the plan and the strategy have drifted apart. And if you're not sure whether your current advisor is required to act as a fiduciary, that's worth understanding, since not every advisor is legally required to put your interests first.
None of these signs mean something has gone wrong. They usually just mean it's a good time for a conversation about whether your investment strategy still fits where you are now.
What to Expect Working with Daner Wealth Managmenet
A first conversation with Daner Wealth Management usually starts with a call or meeting to talk through your goals, your current investments, and what you're trying to accomplish. From there, we look at what you already have, whether that's an existing 401(k), an old employer plan, taxable accounts, or company stock, and talk through where the gaps are between where you are and where you want to be.That first conversation doesn't commit you to anything, and you can take as much time as you need before deciding whether to move forward. If it makes sense to move forward, we'll put together a written investment strategy and talk through the plan for implementing it.

Why Work With Daner Wealth Management
Marc Daner has worked with clients in the Atlanta area for more than 30 years, and holds both the CFP® and ChFC® designations.
Daner Wealth Management is a fee-only, independent Registered Investment Adviser, which means we aren't affiliated with a brokerage or insurance company, and we're held to a fiduciary standard that requires us to act in your best interest. We don't sell annuities, insurance products, or in-house funds, and nothing we recommend earns us a commission. For clients who want an advisor required by law to put their interests first, that structure matters.
Investing FAQs
Get your questions answered about our investment planning .
Investment planning focuses specifically on how your money is invested — your goals, risk tolerance, time horizon, and the strategy that connects them. A full financial plan is broader and may include cash flow, debt, tax, and estate planning as well. Investment planning is often one piece of that larger plan, but it can also stand on its own if your investments are what you want help with right now.
No. Investment planning can be useful whether you're just starting to build a portfolio or you already have significant assets. The goal is a strategy that fits where you are now, not a dollar amount you have to hit first.
There's no single right answer, but a strategy that hasn't been looked at in several years, or hasn't been revisited after a major life change, is worth a second look. Ongoing review is part of how we manage a portfolio, so it doesn't just sit untouched between conversations.
Yes. A second opinion on your current investment strategy doesn't commit you to anything, and it's a useful way to understand whether your portfolio still matches your goals.


